JIHAN, A.; PRIHARTONO, W.; ., F. SEGMENTASI KONSUMEN DI PASARMU.ID MENGGUNAKAN K-MEANS CLUSTERING BERDASARKAN MODEL RFM. Jurnal Informatika dan Teknik Elektro Terapan, [S. l.], v. 13, n. 2, 2025. DOI: 10.23960/jitet.v13i2.6327. Disponível em: https://journal.eng.unila.ac.id/index.php/jitet/article/view/6327. Acesso em: 13 oct. 2025.